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The SarkarSEO Blog

The industry’s top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.

Breaking Free from SERP Conformity: The Power of Originality

By Shilpi Mathur March 18, 2024
Following its latest core update, Google declared a -40% decline in low-quality, unoriginal content. Our assessments suggest that this update, combined with our preceding endeavors, will jointly diminish low-quality, unoriginal content in search results by 40%. Why not -100%? There are only a few possibilities: either the remaining 60% are…

AI Content and Google’s Algorithm: Winning Strategies

By Shilpi Mathur March 18, 2024
The March 2024 core algorithm update from Google targets websites created with AI-generated content. It's indisputable that AI-generated content often needs to meet Google's quality standards outlined in its documentation. However, there's a method to harness AI that yields high-quality content.   Unraveling Why AI Struggles to Meet Google's Quality…

Content Page ROI Tracking Techniques

By Shilpi Mathur March 18, 2024
Today's Ask An SEO query is from Chandler, who inquires: "If there isn’t a direct purchasing incentive on a specific page, how can you gauge the ROI of that content? Especially if you're not operating as an e-commerce brand." Chandler's question is excellent, with various potential approaches. Let's address it…

Understanding Google’s Ranking System Through Information Satisfaction

By Shilpi Mathur March 13, 2024
Google has been subtly altering its discourse surrounding ranking algorithms over time. While Google hasn't introduced new concepts to keen industry observers, it's crucial to spotlight the nuances of what has been communicated, formalize these insights, and leverage them in digital marketing strategies.   Unveiling the Essence of Information Satisfaction…

Boosting Website Performance: The Power of User Testing

By Shilpi Mathur March 12, 2024
Are you familiar with your customer base and the issues your website addresses for them? Engaging in user testing can clarify your target audience and the messaging that goes along with them. Through this process, you can ascertain their awareness and perception of your website and its competitors. With this…

Google’s March 2024 Core Update Slashes Unhelpful Content

By Shilpi Mathur March 12, 2024
In March 2024, Google implemented a comprehensive Core Update to address low-quality content and combat manipulative tactics. This update introduces algorithmic adjustments to enhance the quality of search results and implements stringent spam policies. The primary objective is to diminish the presence of low-quality and unoriginal content in search results…

Optimal Strategies for Enhanced Visibility and Results

By Shilpi Mathur March 12, 2024
Top Insights provides advanced recommendations and actionable insights tailored to optimizing your site for Bing and other search engines. This innovative tool gives a comprehensive suite of personalized suggestions, enabling webmasters to pinpoint and prioritize tasks that most impact website optimization. Whether you aim to enhance content quality, expand indexing…

Google’s March 2024 Update: Key Insights into Manual Actions

By Shilpi Mathur March 11, 2024
Google's algorithm swiftly eliminates low-quality websites from search results. Reports suggest that the number of affected sites by this update might hit unprecedented levels, reminiscent of the scale observed during the Panda and Penguin updates.   March 2024 Update: A Significant Milestone   Having witnessed every Google update, I can…

Google Updates Criteria for Evaluating Search Quality

By Shilpi Mathur March 11, 2024
Google has recently refreshed its "Search Quality Evaluator Guidelines" to offer enhanced insights into identifying untrustworthy websites. The updated guidelines delve into specific traits of untrustworthy pages, accompanied by detailed examples to empower quality raters to conduct more informed assessments. The revised guidelines illuminate various indicators of untrustworthiness, such as…

Deciphering the Significance of Bounce Rates in SEO

By Shilpi Mathur March 10, 2024
Few of the SEO metrics provoke as much debate as a website's bounce rate. The discussions surrounding it are abundant. Questions arise: Is bounce rate an officially recognized ranking factor by Google? Is a low bounce rate invariably preferable to a high one? Does bounce rate take into account the…

Scaling SEO: Automating Landing Page Creation

By Shilpi Mathur March 8, 2024
Programmatic SEO entails releasing a multitude of similar content in bulk, such as guides for various cities or reviews of restaurants. E-commerce platforms also leverage this technique extensively. Programmatic SEO can drive substantial search traffic, leads, and conversions when executed effectively. Please continue reading to explore programmatic SEO further, uncover…

5 Anticipated Trends for SEO in 2024

By Shilpi Mathur March 8, 2024
Do you ever feel nostalgic for the era when adding a handful of keywords to a webpage felt like striking SEO gold in search results? Fast forward to 2024, and the landscape of SEO is simple. Yet, for enthusiasts who thrive on unraveling SEO mysteries, it's an exhilarating period brimming…

Exploring On-Page Optimization

By Shilpi Mathur March 7, 2024
Discover the Fundamentals of On-Page Optimization Enhance your website's SEO framework and amplify organic visibility by mastering the essentials of on-page optimization. A cornerstone of any SEO strategy, on-page optimization encompasses direct enhancements to webpage elements, fostering improved search engine rankings and user experiences. While off-page techniques, such as link…