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In a fresh update for website owners, Google’s Search Advocate, Martin Splitt, reveals that duplicate content isn’t the SEO nightmare many think it is—but it does come with operational headaches. A new video in Google’s “SEO Made Easy” series tackles common fears around duplicate content, and Splitt is
This year, SEO volatility revealed itself as the new standard—not a passing phase. With Google and Microsoft deepening their integration of AI into search, reduced organic traffic is becoming a reality that marketers must navigate. Shifts in Search Behavior Even the definition of
A thought-provoking conversation sparked on Twitter after Jono Alderson published an article exploring Schema.org structured data as a tool for helping emerging AI technologies better understand and process online content. Understanding Schema.org Structured Data Web content is typically unstructured, meaning it lacks an
Want a lightning-fast website that meets Google’s Core Web Vitals requirements and boosts your rankings? You’re in luck! This guide breaks down the latest browser features to help you speed up your site and pass Google’s Core Web Vitals with flying colors. What You’ll
Struggling to stretch your SEO budget when times are tough? Here are eight actionable strategies to help maximize your resources and keep your momentum strong. A Personal Take on Downtime Challenges Over my career, from employee to agency owner, I’ve experienced the impact
