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The SarkarSEO Blog

The industry’s top wizards, doctors, and other experts offer their best advice, research, how-tos, and insights—all in the name of helping you level-up your SEO and online marketing skills.

Link-Building Renaissance: Nurturing Relationships for Effective SEO

By Shilpi Mathur February 23, 2024
Traditional link-building methods often rely on cold outreach to website owners, but their effectiveness may surprise you. Consider these statistics on cold outreach emails: The response rate to cold emails is only 8.5%, equating to approximately 8 replies for every 100 emails. Cold emails have an average open rate of…

Crucial SEO Tracking Methods for Campaign Excellence

By Shilpi Mathur February 23, 2024
Are you aware of the ROI from your SEO campaign? If not, it's likely because you need to monitor essential SEO metrics like organic traffic and conversions diligently. To ensure that your optimization endeavors yield accurate results, tracking SEO outcomes using tools such as Google Search Console (GSC) and Google…

Exploring 10 SEO Trials to Amplify Your Organic Traffic

By Shilpi Mathur February 23, 2024
Aspiring to elevate your Google rankings is a natural ambition. SEO presents a potent avenue for cultivating passive traffic and accelerating business growth. The correlation is clear: the higher your position on the search SERPs, the greater your click-through rate. However, achieving improved rankings on Google demands more than mere…

Revolutionary Techniques for Enhancing Your SEO Through Backlinks

By Shilpi Mathur February 22, 2024
SEO undergoes constant evolution, and link-building is no exception. Methods that were effective just half a decade ago, such as purchasing links and automating generic outreach emails, have become obsolete. Why? Several reasons include updates to Google's algorithms, emerging search trends like AI chatbots, and the natural exhaustion of specific…

Embracing Long-Tail Keywords: The Cornerstone of SEO in 2024

By Shilpi Mathur February 22, 2024
Consider this scenario: Which lemonade stand is likely to attract more customers? One isolated in a hot, suburban neighborhood or among dozens on a tourist-filled beach? The isolated lemonade stand undoubtedly stands to gain more customers, given its lack of competition. Similarly, if your SEO strategy solely targets high-volume keywords,…

Strategies for Securing #1 Google Rankings with Keywords

By Shilpi Mathur February 22, 2024
You're probably eager for increased website traffic. Naturally, more traffic typically translates to higher business revenue. Only sometimes. While increased traffic is desirable, it only automatically translates to revenue growth. Attracting the wrong type of traffic might even hinder revenue generation because your content isn't reaching the right audience. Instead,…

Mastering Blog Engagement: Essential Strategies and Pitfalls

By Shilpi Mathur February 22, 2024
Are you leveraging blog commenting to enhance your online visibility? If not, it's a strategy worth considering. The benefits of engaging in blog commenting are manifold. Firstly, it improves SEO by generating backlinks and driving referral traffic. Additionally, it establishes social proof. Crafting insightful comments adds value and solidifies your…

Demystifying SEO Fundamentals: Your No-Tech Path to Success

By Shilpi Mathur February 21, 2024
Are you finding it challenging to grasp the fundamentals of SEO? If so, there's no better time than now to catch up. Are you aware that organic search drives over 50% of company website traffic, surpassing paid and social traffic combined? This statistic underscores the enduring relevance of SEO. Whether…

Finding the Optimal Content Length for SEO Success

By Shilpi Mathur February 21, 2024
Determining the Ideal Content Length for SEO Among the inquiries that inundate online marketers and content creators, one stands out prominently: What constitutes the optimal content length for SEO? As expected, opinions diverge on this topic, rendering it a subject of perennial debate. Yet, fret not, as I endeavor to…

Marketing Insights: Understanding B2B versus B2C Dynamics

By Shilpi Mathur February 20, 2024
Distinguishing B2B from B2C marketing may initially be delving into distinct realms, given their disparate target audiences. However, the truth reveals a surprising degree of similarity between them. Drawing from my experience as both a B2B and B2C marketer, I am uniquely positioned to elucidate the nuances between these two…

Branded SERP Supremacy: Analyzing Your Branded Search Traffic Share

By Shilpi Mathur February 20, 2024
Whether you are an online business proprietor or a digital marketer, much of your time is devoted to refining digital marketing strategies. This often encompasses the continuous development and refinement of techniques to enhance organic search traffic, such as search engine optimization (SEO). Yet, amid these efforts, one critical aspect…

To Index or Not to Index Category and Tag Pages

By Shilpi Mathur February 20, 2024
There needs to beisn't a definitive standard for structuring content on your website, whether it includes product listings, detailed product pages, blog entries, or images. Nonetheless, one common feature most content management systems (CMS) provide is the inclusion of SEO category pages and tags. Broad category pages (such as men's…

Harnessing the Power of JavaScript for SEO Success

By Shilpi Mathur February 19, 2024
Picture a cutting-edge room filled with advanced technology and all the latest gadgets. You've heard about its potential, but there's a catch — it's all in an unfamiliar language. This scenario mirrors the experience of many when they encounter the term "Javascript SEO." While you may grasp Javascript and feel…

The Ultimate Manual to SEO Canonicalization Strategies

By Shilpi Mathur February 19, 2024
Ever wondered how Google discerns which of your website pages to prioritize in its search engine results? Search engines like Google rely on numerous factors to determine your page's context, target audience, and significance. But what if you possess multiple nearly identical pages on your site? Enter canonical tags offer…

Crafting SEO-Optimized Content: Strategies for Mastery

By Shilpi Mathur February 17, 2024
Do you want your website to dominate the competition, claiming the #1 spot on Google for your most critical keywords? If so, mastering the art of SEO writing is essential. But what exactly is SEO writing? SEO writing involves crafting online content, such as blog posts, optimized to rank prominently…