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John Mueller from Google addressed whether owning two websites could harm search engine rankings. His response was versatile enough to cover various interpretations of the query. Can Having Two Sites Affect Rankings? Someone asked Google whether having two websites could negatively affect their search engine rankings. The...
Gary Illyes from Google addressed a question regarding decreased search rankings, which was linked to 404 (Page Not Found) errors. Fake External 404 Errors: Identifying the Source of Mysterious 404 Responses Bots can trigger 404 errors for many reasons. One possible cause is automated scanners searching for...
Gary Illyes from Google recently released a new video titled "How Search Works," offering viewers an exclusive glimpse into the interpretation and ranking of search queries. Gary outlines the ranking process in his presentation, providing valuable insights for every SEO practitioner to comprehend and integrate...
Making your website accessible to more audience goes beyond boosting search visibility. It's about ensuring that everyone, regardless of their disabilities, can use your site. In this article, we'll delve into the connection between web accessibility and SEO effectiveness and share critical strategies for making your site...
Google has introduced enhancements to the Search Console, enabling owners to remove and verify unused ownership tokens for heightened security. With the latest update, Search Console users gain the capability to eliminate unused ownership tokens. Additionally, they can verify the removal of tokens to thwart unauthorized...
Google has ceased supporting the markup documentation for the video carousel (limited access) and its associated rich results. Following structured data testing, Google determined its lack of scalability. While site publishers using this structured data need not remove it, other search engines might still find...
Google acknowledges that brief 503 downtimes are permissible. However, prolonged unavailability, marked by extended periods of serving 503 errors, can negatively affect crawling. It is advisable to strategize updates to minimize the duration of 503 windows. Searchers accustomed to constant website availability might feel disappointed when...
John Mueller, a Google Search Advocate, offers website owners guidance on penalties, content best practices, and HTTP status codes. Google does not impose penalties on websites solely for displaying 404 status codes. Regarding SEO impact, the distinction between 404 and 410 status codes is minimal. John Mueller, a...
Google enhances website interactivity metrics through collaboration with consent management platforms, accelerating load times upon cookie acceptance. By partnering with consent management platforms, Google enhances INP scores, which are integral to SEO and user experience optimization. SEO practitioners can optimize INP scores by utilizing various tools and...
Effective SEO enables brands to seamlessly and affordably engage with customers at crucial touchpoints along their user journeys. The earlier brands prioritize this strategy, the greater the benefits they'll reap. The demand for high-quality SEO is on the rise. Brands that effectively implement organic strategies distinguish themselves...
