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SEO has come a long way since Google launched in 1998. While algorithms now factor in personalized results based on user behavior, location, and device, one thing remains clear: your organic traffic is directly tied to your position in the search results. If you’re ranking high, the...

Google has clarified how it handles sites with a high volume of non-consensual explicit imagery and requests for removal by updating its spam policies for web search and the guide to ranking systems. The policy has changed to specifically name websites that charge for removing unfavorable...

In Google’s Office-hours Hangout November 2022 Q&A Session, Google Search Advocates Gary Illyes and John Mueller took turns to answer not one but three different questions regarding noindexed pages and crawl budget. Through these different questions, both Gary and John maintained a similar stance, and...

As of 2023, Google employs a comprehensive set of over 200 criteria to determine the ranking of websites on its first search engine results page. While attempting to address each of these factors individually may be arduous, it remains crucial to discern the elements that...

In the recent instalment from the #AskGoogleBot series, John Mueller took on discussed about Robots Meta Tags and whether or not they have any kind of impact on a website’s search rankings and thereby its overall performance. John took to YouTube to address a question...

In an Office-hours Hangout September Edition, one of Google’s representatives addressed the causes that lead to rankings loss after a core update, and discussed if it was all kind of a soft penalty. The discussion caught wind almost immediately after the session ended wherein one...

In an Office-hours Hangout recorded on 1 July, 2022 Google’s John Mueller discussed why scores of Search Console Core Web Vitals and PageSpeed insights tend to vary after a viewer asked him which of the two scores should one consider while assessing. John said that...

In the recently concluded Google’s Office-hours Hangout for September 2022, Google’s John Mueller discussed how Google deals with two different sites that are near identical in their HTML, and whether or not Google imposes a penalty on such kind of situations. The question was asked...