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Author: Shilpi Mathur

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The Google Discover documentation has been revised to explain why traffic from Discover can vary and should not be considered dependable.   Google Discover   Discover is a personalized content feed tailored to users' interests, often derived from their search history. It's an integral feature of Google Search. For instance,...

Google is improving its spam detection systems to expand language coverage and deliver cleaner search results across a wide range of spam categories. Google has enhanced its spam detection mechanisms with the October 2023 Spam Update, offering expanded coverage across multiple languages and various spam types....

Let's explore whether alt tags impact your organic search rankings. Here's the essential information you should be aware of. Alt text serves the purpose of assisting computers in interpreting images. However, is there a correlation between alt tags and enhanced organic search rankings? Continue reading to discover if...

Your domain likely carries a history from its previous owners. However, does this domain history have the potential to influence your rankings in Google search results? Unless you register an entirely novel domain name that no one has previously considered, any domain registered today will likely...

Discover how Google's search results consider businesses that serve diverse global customer bases with different languages. Should your target audience encompass various language speakers, providing your website content in multiple languages would enhance the user experience. However, does featuring different languages on your website impact organic...

Google introduces the "Simplified SEO" YouTube series, offering actionable guidance for enhancing website performance on search engines. Google has unveiled a fresh YouTube series titled "SEO Simplified." Its inaugural episode focuses on harnessing structured data to personalize website names within Google's search results. This series caters...

Keyword stemming is often touted as advantageous for search rankings, but does it genuinely hold sway as a ranking factor? In this exploration, we delve into the evidence to find out. Keyword stemming, once a widely adopted search engine optimization strategy, needs to be updated with...

Do Core Web Vitals Have an Impact on Your Organic Search Rankings? In this piece, we examine the assertion, the supporting evidence, and the final judgment. Core Web Vitals gauge page experience signals to guarantee an immersive user encounter for search users. However, does this translate...

Explore this article to reveal insights about whether a deep link ratio impacts enhancing Google rankings. Constructing a well-rounded collection of links constitutes an essential element of a practical link building approach. However, does the distribution between homepage links and links to other pages affect your rankings? To...

The lockdown profoundly impacted various industries, and online gaming emerged as a clear beneficiary. This sector has thrived during these circumstances, and harnessing SEO for gaming sites can significantly contribute to audience expansion. Forecasts indicate a consistent % growth rate of 12% in the online...