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In the recently concluded Google’s Office-hours Hangout for November 2022, one of the viewers asked if HTTP/3 could impact SEO in positive way since it improves a website’s performance. It’s a hypothesis that has been doing the rounds off late and Google’s Search Advocate was
Google recently published a comprehensive document on the Google Search Central Developers Blog. This document chronicles the evolution of notable ranking systems throughout Google’s history, including those still actively employed and others that have either been phased out or integrated into other ranking algorithms. This
Google recently introduced an update to its Spam Policy, incorporating a fresh clause called “Policy Circumvention.” This addition was publicly shared on the Google Developers Page. Policy Circumvention empowers Google to respond to websites that persistently seek ways to evade the spam policy, engaging in
Spiders, those elusive arachnids, have a systematic approach to their web-bound world. When something ventures into its intricate domain, they diligently inspect it. In a similar vein, achieving website indexing follows a structured process. You unveil your website, hoping that Google’s web-crawling spiders will swiftly
Backlinks as ranking factor will become less critical over time. During a recent live session of the Search Off the Record Podcast at Brighton SEO, Google’s Search Advocate John Mueller, accompanied by Lizzi Sassman and guest Myriam Jessier, discussed the future of backlinks. During this
As of 2023, Google employs a comprehensive set of over 200 criteria to determine the ranking of websites on its first search engine results page. While attempting to address each of these factors individually may be arduous, it remains crucial to discern the elements that
