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During Google's Office-hours Hangout, recorded on February 4, 2022, Google's John Mueller provided significant insights into the type of content that is more likely to be indexed and how to expedite the indexing process. The discussion highlighted a crucial indexing aspect when a viewer was...
During Google's Office-hours Hangout session on February 4, 2022, John Mueller from Google provided valuable insights on leveraging the benefits of the Google Product Reviews Algorithm Update, which had been finalized the previous year. John's advice centered on incorporating original images when posting product reviews...
Conducting a comprehensive link profile audit remains a cornerstone of effective SEO practices in 2023. It is a task that should not be taken lightly, as it reveals many critical insights, some of which may not even be your own. A thorough link audit serves...
The debate over inbound links, often called backlinks, has been ongoing for quite some time. As we enter 2023, the discussion around their significance in SEO continues to evolve. Some still argue that inbound links are crucial but not a direct ranking factor, while others...
In 2023, On-page optimization remains the cornerstone of every effective SEO strategy, including Local SEO. Achieving a prominent presence in local "near-me" search results may not be straightforward, but it's undoubtedly attainable when executed correctly. On-page Optimization for Local SEO sends necessary signals to search...
Understanding User Intent is the heart of successful SEO; without it, it’s all but shooting in the dark and expecting one might stick where it is supposed to. But the cost of what doesn’t stick often costs a website its results in terms of traffic...
In Google’s Office-hours Hangout recorded on 21 January 2022, Google’s John Mueller weighed in ccTLDs and Dotcoms when a viewer said that they already had started expand to other countries, with countries in the list for future, and was not quite sure whether to use...
In 2023, Link Building continues to stand as a strategic marketing tool, capable of promoting your online and offline business, ultimately attracting more customers. Despite its controversial history and misuse, it remains integral to any robust SEO strategy. While some may still grapple with implementing...
In the new episode of Search Off The Record Podcast that aired on 20 January 2022, Google’s Search Relations Team that comprises of John Mueller, Martin Splitt, and Gary Illyes, discussed at length about what to expect from Google in 2022 and beyond. One of...
In Google’s Office-hours Hangout recorded on 14 January 2022, Google’s stalwart John Mueller discussed SEO strategies on how to target one website for multiple locations in order to get the best results. In response to the question, asked by one of the viewers (an SEP...
