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Google recently introduced an update to its Spam Policy, incorporating a fresh clause called "Policy Circumvention." This addition was publicly shared on the Google Developers Page. Policy Circumvention empowers Google to respond to websites that persistently seek ways to evade the spam policy, engaging in...

In 2023, the fundamental concept of enhancing websites to improve their presence in organic search results remains unchanged. However, the methods businesses employ to achieve this goal evolve in response to current trends.Rest assured that SEO will continue to play a significant role, persisting beyond...

It might seem like Black Friday 2022 is still fresh in our minds, but Black Friday 2023 is approaching faster than you might think. The grandest sale of the year requires meticulous preparation. If you aim to maximize your profits during this peak shopping event,...

In the recent instalment from the #AskGoogleBot series, John Mueller took on discussed about Robots Meta Tags and whether or not they have any kind of impact on a website’s search rankings and thereby its overall performance. John took to YouTube to address a question...

In September Edition of Google’s Office-hours Hangout, John Mueller discussed if using stop words in the URL of the websites holds any advantage or disadvantage, or if it matters at all for Google. After reading out a question from one of the viewers, who had...

In an Office-hours Hangout recorded on 1 July, 2022 Google’s John Mueller discussed why scores of Search Console Core Web Vitals and PageSpeed insights tend to vary after a viewer asked him which of the two scores should one consider while assessing. John said that...

Google is on a roll (out). Google Helpful Content Update August 2022 finished rolling out earlier this month on September 9. Google September 2022 Core Update started rolling out on 12 September and is yet to finish its course. And yesterday Google announced the rollout...

In the recently concluded Google’s Office-hours Hangout for September 2022, Google’s John Mueller discussed how Google deals with two different sites that are near identical in their HTML, and whether or not Google imposes a penalty on such kind of situations. The question was asked...

In the recently concluded Google’s Office-hours Hangout for September 2022, one of the viewers asked if publishing content on a daily basis help improve rankings of a website. It is a good question, and something that website owners around the world have either often heard...