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SEO trends 2022 Tag

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In a recent SEO Office-hours session, John Mueller answered a query concerning why the core web vitals scores keep changing even when the web pages themselves haven't changed.   What exactly are the Core Web Vitals?   Three indicators that rate a user's experience loading a webpage are known...

Internal linking is a powerful SEO approach, particularly for content marketing. Internal linking has been picked as a priority for content marketing since it is one of the clearest and easiest ways to see an increase in SEO. Internal linking between blog posts and other...

Consumers and businesses alike have seen an unbelievable year of change. Consumers placed an emphasis on personal safety as they faced illness, job loss, and a scarcity of supplies and services. What consumer trends will rise from the rubble as vaccination rates rise over the...

Is your FAQ schema markup not delivering rich results in Google Search? There are three reasonable explanations. John Mueller, Google's Search Advocate, suggests three reasons why your FAQ schema markup isn't delivering rich snippets in search results.   To understand better, let’s discuss what is FAQ Schema Markup. FAQ...

We've seen an explosion of AI language models in recent years. The ultimate goal of these systems is to be able to extract, communicate, and interpret human-level language. Do you ever wonder how Google interprets your search queries? There's a lot that goes into providing relevant...

The page title tag is important for SEO since it influences how Google's algorithms perceive and rank your content. Changing your page titles affects your search engine ranks, awareness, and traffic for your main target keywords in either a positive or bad way.   When potential buyers...

It's well known that Google modifies SERP titles by making minor changes, such as putting a company's name to the end. However, Google is currently replacing titles with new text. Because page titles provide vital context to search engines, they have a significant impact on click-through...

Reciprocal links are still used to improve site authority and SEO. In the early 2000s, reciprocal links – also known as "traded" or "exchanged" links – were a prominent strategy of link building, but their popularity has waned in the following years.   Reciprocal links are still very...